Tom Peterson: “If You Want One Of These…” 2001


Some people are going to find this ad downright sacrilegious, as someone narrates other than Peterson himself, and it doesn’t exactly FEEL like a Peterson ad.

Weirder still: it aired five days after 9/11, and the technician at KOIN pushed the button a little too early, causing a wacky dog to materialize in the middle of a serious bin Laden report. Of course I had to throw that moment in.